Arend grew up in an entrepreneurial family and was exposed to entrepreneurship from an early age. His passion for entrepreneurship grew further during his bachelor's degree in Law – Management & Entrepreneurship. After completing his Master's degree in Strategic Management, he gained relevant work experience in the automotive and financial services sectors. He joined Kruger in October 2023.
"I see it as a challenge to tackle complex issues and work together with the entrepreneur. It is interesting to identify the causes, but it is even more interesting to look to the future.
With an objective and to-the-point approach, Kruger can make a difference in difficult situations. The interests of the entrepreneur are central to this. I see the same passion for entrepreneurship in my colleagues. Whatever the problem may be, Kruger is the right place to go."